Free tool
Content gap analyzer
Compare your page with up to three competitor pages. We pull out the phrases and sections each one covers, then show the topics your competitors share that your page is missing.
What it checks
Find the topics competitor pages cover that yours doesn't.
- Two- and three-word phrases that most competitor pages use and yours doesn't, ranked by how widely they're covered
- Sections (headings) competitors have with no match on your page
- Topics only you cover, and the ones you share
- Length and structure of each page side by side
Frequently asked questions
Where do I find competitor pages to compare?
Search the keyword your page targets and take the top results that serve the same purpose, such as other service pages or guides, not directories or forums.
Does it show keyword search volumes?
No. Search volumes come from paid databases. This tool finds gaps in coverage by comparing the pages themselves, which is often where the quickest wins are.
Does it work in languages other than English?
It works best in English, because it filters out common English words. Other languages work, but the phrase list will be noisier.