Free tool · runs in your browser
Headline analyzer
Type a headline and get a score with the reasons behind it: length, word balance, emotional and power words, clarity, and how it will fit in Google. Compare versions side by side. Rule-based and private: it runs in your browser.
What you get
Score a headline for clarity, emotion and search, with specific suggestions.
- Length in words and characters, and whether Google will cut it off
- Word balance: common, uncommon, emotional and power words
- Headline type (list, how-to, question) and sentiment
- Your keyword's position, capitalization, numbers and clarity
Frequently asked questions
What makes a good headline score?
Above 70 is strong. The score rewards headlines that are specific, easy to read, a little emotional and the right length for search and social. It's a guide: a clear, honest headline beats one written to game a score.
Does it use AI?
No. It uses published guidelines and word lists, so the same headline always gets the same score and nothing you type leaves your browser.
Should every headline include a number?
No. Numbers suit lists and data-led pieces. For guides, questions and opinion pieces, a clear benefit or a specific promise works better.