Launch Plan for new brands
A website built to rank from day one
New brand? We design and build your website with the help of AI, with search built in from the first page. Once it's live, we run SEO, AEO and GEO so you rank on Google and get recommended by AI.
Why most new websites start invisible
A new site is the cheapest moment to get search right, and the moment it is most often skipped.
Search comes last
Sites are designed first and optimized later, so structure, speed and copy have to be reworked before they can rank.
Heavy, slow pages
Template sites ship scripts and images that fail Core Web Vitals on phones, where most buyers are.
Nothing AI can read
Without schema, clear page topics and answer-ready copy, assistants can't tell what the brand does.
No one owns what happens next
The designer hands over the site and leaves. Rankings, AI visibility and leads are left to chance.
How it works
One team plans, designs, builds and grows the site, so nothing is lost between hand-offs.
Search-first plan
We research your market, map the searches and questions buyers use, and plan the site's pages around them before any design starts.
Design and build with AI
Our designers use AI tools to design and build a custom site around your brand, not a template.
SEO built in
Clean code, mobile-first pages, fast Core Web Vitals, schema, metadata, sitemaps and analytics, all in place at launch.
Launch and index
We launch, submit the site to Google and Bing, and confirm every page is crawled and indexed.
Grow with SEO, AEO and GEO
After launch the same team runs SEO, AEO and GEO, so the site ranks, gets cited by AI assistants and brings in leads.
What's included
- Search and content strategy for your market
- Custom website design around your existing brand
- Fast, mobile-first, accessible pages
- Technical SEO at launch: schema, sitemaps, metadata and redirects
- Answer-ready copy for your key pages
- Analytics and conversion tracking
- Google Search Console and Bing Webmaster Tools setup
- SEO, AEO and GEO after launch, tracked in Glass Box
What we report
- Launch quality
- Core Web Vitals, accessibility and technical SEO checks, before and after launch.
- Indexing
- How many pages Google and Bing have crawled and indexed.
- First visibility
- The first rankings, AI mentions and citations as they arrive.
- Leads
- Enquiries, calls and sign-ups from search and AI referrals.
Every change and result is visible in your Glass Box workspace as it happens.
Frequently asked questions
Who is the Launch Plan for?
New brands, and businesses whose current site can't rank and needs rebuilding. You get a website designed for search from the start, then ongoing SEO, AEO and GEO from the same team.
What does 'built with AI' mean?
We use AI tools to speed up design, code and content work. Our designers and strategists shape and review everything, so you get a custom site, not a template.
Do you design logos or brand identity?
No. The Launch Plan covers your website plus SEO, AEO and GEO. We build around the logo, colours and brand assets you already have.
What happens after launch?
We keep going: SEO, AEO and GEO so the site ranks on Google, gets cited by AI assistants and brings in leads, all tracked in your Glass Box workspace.
Will my site be fast on phones?
Yes. Pages are built mobile-first and checked against Core Web Vitals before launch, because speed on phones affects both rankings and sales.
Plan your launch with us
Tell us about your brand and we'll map the site that gets it found.