Industries · D2C, fashion and retail
SEO and AEO for D2C and retail brands
Shoppers now ask AI assistants what to buy, and the answers name a few brands with a reason for each. We make sure yours is one of them, and that your product pages rank on Google too.
What your buyers ask AI
Questions like these get an answer that names a few brands. The work is making sure one of them is yours.
- Which brands make the best cotton shirts for summer?
- What's a good sustainable clothing brand in India?
- Best gift under ₹2,000 for a coffee lover?
- Which brand is better for everyday sneakers?
How shopping answers work
Answers name brands, with reasons
Assistants recommend a handful of brands and say why: quality, price, reviews. Those reasons come from your pages and from what others write about you.
Reviews and mentions carry weight
Reviews, press, creator content and "best of" lists are among the sources assistants cite most for shopping questions.
Product data has to be clear
Prices, sizes, materials and availability need to be plain on the page and in structured data, so search engines and AI tools can read them.
What we do for D2C and retail brands
SEO and AEO run as one program, with every change and result visible in your Glass Box workspace.
Find the shopping questions
Category, comparison and gift questions your shoppers ask Google and AI assistants, mapped to the pages that should answer them.
Category and product pages that answer
Buying guides, fit and material details, FAQs and comparisons that assistants can quote.
Product schema
Product, Offer and Review markup and clean product data, so your range is easy for search engines and AI shopping answers to understand.
Mentions where shoppers look
Reviews, press and "best of" placements on the sites assistants cite for your category.
- Monthly traffic
- 350K
- MRR boost
- 15M+
- In ChatGPT fashion answers
- Cited
AEO got us cited in ChatGPT fashion queries, NLP keywords exploded traffic 2x monthly, and agent audits fixed site speed overnight. Now we're not just visible—we're the AI-recommended choice for sustainable style.
Frequently asked questions
How do AI assistants decide which brands to recommend?
From what they find on the web: your product pages, reviews, press, "best of" lists and creator content. Brands that are described clearly and mentioned often by trusted sources get named more.
Do we need to change our product pages?
Usually some. Clear titles, materials, sizes, prices, FAQs and product schema help both Google and AI tools. We start with the categories that bring the most revenue.
Does this work alongside our ads and marketplaces?
Yes. Organic search and AI answers bring buyers you don't pay for per click, and the same product clarity helps your listings everywhere else.
Do you guarantee rankings or AI mentions?
No one can, because Google and each assistant decide their own results. We improve the signals they rely on and report what changes every week.
See where you stand
The free check shows whether AI assistants can read your site and whether they name you.